Why is it important?

Newspapers play a special role in society promoting literacy and keeping people informed about things they have a right to know about. A tax regime which acknowledges this allows publishers to invest further in generating the news and information that informs, educates and entertains the public. The News Media Association and News Media Europe campaigned successfully for changes to the EU regime to allow zero rating of digital publciations. The NMA supports UK extension of zero rating to digital as well as print publications.