Newsbrands - national, regional and local newspapers in print and digital - are by far the biggest investors in news, accounting for 58 per cent of the total spend on news provision in the UK.
Source: Ofcom
As part of its mission to promote the news media industry, the NMA oversees the activities of local and national media marketing bodies Local Media Works and Newsworks.
In its advice to the Secretary of State on Reach's acquisition of Northern & Shell publications, Ofcom has noted that newspapers play a “particularly important role in a democratic society” and efforts to support their viability are to be welcomed in a marketplace where Google and Facebook continue to increase their share of digital advertising revenues. View
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The News Media Association serves and promotes the shared interests of national, regional and local news media publishers in the UK by working across a broad range of issues which affect the industry.
Defending the universal right to freedom of expression.
Working towards the establishment of a digital lanscape which fairly rewards the investors in news.
Safeguarding the intellectual property rights of news media publishers.
Working for the establishment of a fair regime for news media publishers.
Highlighting the environmental credentials of news media publishers.
Promoting the establishment of the right commercial environment for news media publishers.
Creating a fair marketplace without state competition for independent news media.
Safeguarding the effective distribution networks of news media publishers.
Promoting the news media industry’s special status as an informer of the public.